ShoeboX
Like This
The Advertising & Design Club of Canada (ADCC) hosts an event every year called "Like This" featuring 12 top designer and the one piece of work they like most.
To showcase the work, we created a newspaper documenting the designers' choice. To bring the notion of the name alive, the word "This" filled the front as a simple, dramatic way of indicating what was to "like" within the newspaper and the word "That" filled the back to describe what you had just read.
Oh hell no
A tattoo designed for a friend. Preferring the phrase, 'oh hell no', be written in a script typeface, I explored an approach playing with how the phrase is read and a signature approach.
I designed the first tattoo as an ambigram purely based on the nature of where she wanted the tattoo which was right below her elbow. This way, it is always the right side up whether her arm is held up or down.
The second appraoch was the signature approach, playing with the attitude of the phrase.
Raster: Das Bauhuas Issue
Raster is a magazine that documents process, play and experimentation. This issue, subtitled Das Bauhaus Issue, showcases the final product of a workshop that deconstructed old magazines into new unconventional magazines; however, Raster is a playful attempt at imitating the workshop. From beginning to end, RASTER is creating itself. Thus, the cover begins with garbage bins filled with scrapes of the old magazines and the last page is the cover. The pages within the magazine are flipped upside down, mirrored and rotated to the side, making the reader conscious of the playfulness (or restrictions) of a magazine.
Let It Go
Depicting conflict and betrayal, this motion piece visualizes the feeling of being so emotionally hurt, it feels physical. To visualize this, a chemical reaction is fragmented throughout the video to show emotional pain while images of body parts and pins depict physical pain. On a happier note, the video resolves on a positive outlook and suggests letting go.
Music
.Changes by Adam Wardin
Recognition
Adobe Design Achievement Awards, Semi-finalist, 2011
ADCC National Student Competition, 2011
Applied Arts Student Awards, 2011
Coupe Magazine, 2011
YSDN CO.CREATE
A motion bumper for a documentary that looks at the sense of community in YSDN (York/Sheridan Program in Design). The documentary promotes a co-creative approach to overcoming challenges and the bumper is driven by that same idea; When simple lines and shapes cross paths, a different colour is created. Particularly interesting is that the wordmark is drawn at an angle where none of the shapes are actually touching but when the individual shapes come together, letters are formed.
Music
Daggers by Robot Science
The Official Meteorology Handbook








The Official Meteorology Handbook for the Institute of Serious Learning is an introductory book about weather and climate. Featuring simple hand constructed images to show complicated subject matter, this book is inspired by science textbooks from the 1980’s. Consisting of 97 pages, the book is filled with text as it is with imagery.
Recognition
ADCC National Student Competition, 2011
Applied Arts Student Awards, 2011
Man
Sheldon + Dukakis: A Night of Type (Part 1)

poster size: 16.5 x 23.4 in (A2)
ticket size: 2 x 7 in
Sheldon + Dukakis: The Exhibition (Part 2)
Analog Photography
moHoly
moHoly is an experimental film that explores juxtapositions between images, textures, colours, shapes, sounds and mixed media. The task was to create a short film that Bauhaus students would create if they had the technology we have today. I decided to use a photogram by Laszlo Moholy-Nagy, and put it in a completely different technical context. The result uses photography, a 3D structure, filmed footage, projection, editing and projection (again) to depict the indefinite cycle of what is possible with today’s numerous technologies.
More about the method:
Recognition
Backup_Festival (Germany), 2009
PAGE Magazine (Germany), 2009
Marke. 6: Bauhaus trifft Bauhaus und baut sich ein Kino (Germany), 2009 April - July
Stealing Lollipops
Various Wordmarks



A wordmark designed for a Canadian film titled Take This Waltz, directed and written by Sarah Polley starring Seth Rogen, Michelle Williams and Sarah Silverman.
One of the preliminary wordmarks designed for CBC's sitcom Men with Brooms.
Package Design
Specs:
Recognition
Adobe Design Achievement Awards, Semi-finalist, 2011
ADCC National Student Competition, 2010
Applied Arts Student Awards, 2010
Coupe Magazine, 2010
Taste of Sight





